Project Details
WudGres is a timber-solutions brand from Diwani
Group offering doors, plywood, block boards, NFC, window shutters, and engineered wood
frames. The product focuses on intuitive navigation, responsive interfaces, and clear user
journeys that make everyday interactions simple and accessible. By bringing the experience
together across web and mobile, WudGres provides users with a consistent product wherever
they choose to engage.
The platform was shaped around usability, performance, and
a cohesive visual language, ensuring that core interactions remain familiar across different
screen sizes and contexts.
Project Research
WudGres offers an extensive range of doors, plywood,
block boards, NFC products, window shutters, and engineered wood frames. The research
identified a key challenge: helping architects, builders, dealers, and homeowners quickly
understand the differences between products and confidently choose the right solution for
their project.
The solution was to create a clearer product discovery experience
with structured categories, detailed product information, design collections, catalogues,
studios, and direct contact pathways. The experience also communicates WudGres’ core
strengths—craftsmanship, durability, technology, sustainability, and
customization—throughout the journey.
Project Results
The digital experience gives WudGres a clear
platform for presenting its growing product portfolio and helping customers move from
discovery to project consideration. It brings together product collections, material
information, design inspiration, studio discovery, catalogues, and direct contact options in
one connected brand experience.
The result supports a brand with 35+ years of
craft and innovation, 60+ authorized dealers and partners, 200+ door and frame designs,
and more than 5 lakh doors delivered.